Benetone Films line produced a regional campaign for Veet Smooth & Fresh, and to boost the positive momentum of people's love and passion for the product, they worked with different female celebrities from different countries. Shraddha Kapoor for India, Mahira Khan for Pakistan, Mai Davika for Thailand, and Leyla Tugutlu for Turkey.
Through the regional campaign, Veet Smooth & Fresh is aiming to further increase the brand awareness across different regions.
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